Archive for May, 2007

Real Business of Photography

Wednesday, May 2, 2007

106425025.gifby Richard Weisgrau

General Collection TR690 .W45 2004

This tell-all guide is written by one of the leaders in the photography business. Drawing from decades of experience as a working photographer and photographer’s advocate, Richard Weisgrau debunks popular business myths and provides a common-sense approach to running a photography business. (barnesandnoble.com, from the publisher)

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Breaking into Graphic Design: Tips from the Pros on Finding the Right Position for You

Wednesday, May 2, 2007

106425024.gifby Michael Jefferson

General Collection NC1001 .J44 2005

Aimed at graphic designers looking for their first jobs or those seeking new opportunities, this guide offers suggestions for conducting a successful work search. Featuring interviews with more than a dozen designers, art directors, and career counselors, it addresses such topics as drafting cover letters, selecting work samples, and evaluating job offers. The volume (which lacks bibliographical references) concludes with some sample resumes. Jefferson is a graphic designer in Washington, DC. Annotation ©2006 Book News, Inc., Portland, OR

Animation: The Whole Story

Wednesday, May 2, 2007

106425023.gifby Howard Beckerman

General Collection NC1765 .B37 2003

Beckerman, a former animator and director with Terrytoons and Paramount, reviews the history of animation in film and television, explains his approach to drawing conceptual sketches and creating characters, and walks through the laborious process of drawing a series of frames to simulate movement. Previously published by Amereon Ltd. in 2002. Annotation ©2004 Book News, Inc., Portland, OR

Branding for Nonprofits: Developing Identity with Integrity

Wednesday, May 2, 2007

106425022.gifby D.K. Holland

General Collection HD69 .B7 H645 2006

Branding for Nonprofits provides the processes, tools, and thinking needed to brand to rebrand. Author D.K. Holland—a pioneer in the field—helps nonprofits approach the rebranding process with confidence and enthusiasm. Case studies reveal real-life situations in which nonprofits have successfully created branding opportunities out of dilemmas, creating a distinctive, clear identity that furthers their mission. Inspiring and demystifying, this book is the essential tool for nonprofits seeking to communicate their important work in a bold voice. (amazon.com)

Career Solutions for Creative People: How to Balance Artistic Goals with Career Security

Wednesday, May 2, 2007

106425021.gifby Dr. Ronda Ormont

General Collection HF5382.7  .O76 2001

Here is the first guide available that tackles the single most common problem creative people face: how to find the time and freedom to pursue their art while also making a stable living. Written by a seasoned career counselor with more than 20 years of experience working with artists and performers, this valuable resource provides expert guidance and tested techniques to help them overcome barriers to change, expand their work options, build a better life balance through salaried versus self-employment, and much more. This important volume offers a wealth of hands-on exercises, tips, and facts to guide readers through the process of career reassessment. Whether one is a starving artist tired of panicking whenever rent is due or a well-paid professional pining for time to devote to his or her art, this book helps readers achieve the balance and security necessary to meet creative goals and enjoy career success. (barnesandnoble.com)

Starting Your Career as a Freelance Photographer

Wednesday, May 2, 2007

10642502.gifby Tad Crawford

General Collection TR690.2  .C73 2003  

This guide for beginning freelancers offers advice on both the technical and the business ends of photography. For example, it discusses the various photographic careers and their requisite skills, equipment and studio selection, self-promotion, negotiation, copyright, and accounting. A directory of professional organizations, sample contracts, copyright applications, release forms, the ASMP Code of Ethics, and a bibliography are included. Crawford is a lawyer. Annotation ©2004 Book News, Inc., Portland, OR